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Using Data to Keep You Ahead

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As a business owner, you always look for ways to get ahead and stay ahead. The key to reaching those goals may be something you’ve had at your fingertips for as long as you’ve been in business: your data. 

Every business generates data, especially businesses that have a strong online presence. This data becomes increasingly important every day, and it can often mean the difference between business growth and stagnation. In this day and age, not using your data can mean leaving a lot of money on the table. The question is how to start using your data instead of letting it go to waste. 

That’s where eoStar comes in. At eoStar, we’re known for our route accounting software, but we also offer complex professional services, including eoStar Analytics. This service helps our clients spot and use the data that they may have missed otherwise. 

Why Your Company’s Data Matters 

Again, every business generates data, but some generate more data than others. Distribution businesses generate a lot of data. In fact, these businesses essentially run on the data that they produce. From customer buying habits to seasonal changes, this information keeps distribution running every day. 

When harnessed and used properly, this data can prompt business growth, efficiency, and a healthier bottom line. That said, most companies don’t take advantage of all of the data they have available. That’s not surprising. Data analytics is no easy task, after all. It takes a lot of time that many business owners just don’t have. 

While you may have a lot of data available, success isn’t just a matter of finding that data and reading it. Once you’ve started pulling data from every available source, you’ll need to interpret it, analyze it, and model it so that it becomes usable information. Learning how to interpret data is like learning how to read a map. Until you can interpret the key, the information doesn’t mean much. However, once you figure out what all of the symbols mean, you can use your map to get where you want to go. The question is: How do you get started when you’re already busy running a business? 

How eoStar Helps You Use Your Data for Success 

Fortunately, you don’t need to sacrifice your time or sleep to get started with data analytics. eoStar Analytics can help you use your data to its fullest potential. 

eoStar Analytics is a service that finds and gathers relevant data that you can use for problem-solving. From there, we’ll help you turn that data into models and insights. You can apply context to your data and begin to see patterns that you may not have otherwise noticed. Once you have a clear picture of these patterns, you can make concrete changes and solve problems that may have been causing frustration for years. 

Essentially, eoStar will act as your field guide so that your data will finally start making sense. 

Your Data’s Possibilities 

Once you have the right data at your fingertips, there’s virtually no limit to what you can do with that data. For example, your data may tell you what your most satisfied clients have in common. Perhaps they all have had a similar experience with your website or ordering platform. You can then use this information to raise client satisfaction all across the board, making sure that all of your clients go through the same web process that your most satisfied clients go through. 

You can also use this data for things like keeping the right products on the shelves, preparing for seasonal inventory changes, and maintaining warehouse efficiency. This way, you won’t get caught off-guard by surpluses and shortfalls. 

One of the best parts of data analytics is that you can use it to make predictions. The longer you work with your data, the more you’ll see emerging patterns. You’ll be able to get ahead by using your preparedness and foresight. 

Overall, when you unlock your data’s full potential, you can make more decisions based on measurable patterns instead of limited estimations. As a result, you may have more confidence in your decisions.

Let Us Help You Make the Most of Your Data 

We covered a few possibilities, but those possibilities are just the tip of the iceberg in data analytics. There’s a world of possibilities when it comes to your data, and those possibilities can help your business get ahead and stay ahead. 

What you do with your data is ultimately up to you, but first, you have to gain access to that data and look at it from multiple angles. We’re here to help with that. If you’re ready to learn more about how data analytics can help you, contact the eoStar team today. We’d love to discuss our data analytics process with you and answer all of your questions.