Route Accounting Solutions

RAS Can Be Daunting. Here’s How We Can Help.

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In the distribution industry, route accounting software can make a big difference in business success. On the other hand, RAS can also be intimidating. For one thing, just knowing how to get started can leave owners and managers scratching their heads, even when those owners and managers have worked with RAS in the past. Plus, RAS can come with challenges that other software solutions may not create. 

Still, you need RAS, and you need to make sure that you use the right one. That’s why the eoStar team is here to help you with your RAS. 

Route Accounting Software Challenges 

One key challenge of RAS is the initial setup. New software setup can be difficult for any company, but it can be especially taxing for those who work in warehousing and distribution. The switch from one software to another can take time, but your clients need their products to arrive on time, no matter what your company is doing with its software. 

The other major challenge comes from best practices and learning the ropes. You may have an amazing RAS, but you’ll want to make sure that all of your team members know how to make the most of it. That process can take time, and time is a luxury that you may not have, especially during the busy season. 

Our Professional Services 

The eoStar team understands all of the challenges of RAS implementation, and we’re here to help. In addition to our software, we also provide several professional services to help companies stay on top of things. 

For example, we provide implementation services, including a four-step proven roll-out strategy that can take your RAS from design to deployment. We also offer software upgrade assistance so you can take your software up a notch without losing time or sacrificing performance. With our product training services, you can make sure that everyone stays up to speed, and with our product utilization assessment options, you can realize the full potential of your RAS. Finally, we offer 24/7 technical support, so we’re always there when you need us.

Professional Services Make a Difference 

How can these professional services make your RAS less daunting? For one thing, they can help you eliminate bumps in the road as you change or upgrade your system. You can keep your clients satisfied without getting stuck. You’ll also get the peace of mind that comes from having someone on your side. We take pride in the fact that our clients can rely on us. With eoStar on your team, you’ll be prepared for whatever challenges come your way.

Ready to Learn More? 

Ready to make your RAS upgrades simpler and more accessible? Then contact the eoStar team today. We’d love to chat with you about your options and answer any questions you may have. 

You already provide the best for your clients. We’re ready to do the same for you.

Route Accounting Solutions

eoStar: Understanding the Challenges of Today’s Market

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The distribution market evolves on a near-constant basis. If you work in the distribution business, you already understand the importance of flexibility and rising to meet demands in an evolving landscape. However, this past year has thrown even more challenges than usual into the market. Several factors, including the COVID-19 pandemic, have shaped the market this year. 

At eoStar, our team includes data scientists, customer service experts, software engineers, and more, all of whom are focused on helping our clients with today’s market challenges. Below are some of the things that we do daily to keep our clients ahead of the curve. 

Today’s Biggest Market Challenges 

First, we thoroughly study the biggest market challenges. We review the data on a regular basis, and we talk to our clients to hear their biggest concerns. 

For example, many of our clients have mentioned inventory concerns. Today’s unstable market has resulted in some product shortages, and our clients want to know what they should substitute for these shortages. eoStar clients also want access to data while in the field so that they can anticipate market challenges without being caught off-guard. 

The first step to addressing any challenge is to understand that challenge, so we’ve invested ourselves in research and communication. By using all of the information that we’ve gathered, we’ve also created specific interventions to help our clients meet these challenges head-on. 

How eoStar Can Help 

In general, we help our clients overcome market uncertainties through our flexibility, innovation, and consistent support. But what have we done specifically to assist clients with their current concerns? 

First, we addressed their inventory concerns. To help our clients avoid guesswork in case of product shortages, we’ve built substitution rules into our software. Users can input product substitutions. When the preferred product is out of stock, eoStar will automatically fill in the substitution that the client has selected. 

Next, to address data concerns, eoTouch lets clients access the information that they need. That information includes historical sales data, product information, and other data regarding customer buying habits. This way, eoStar users can be salespeople and not just order-takers when working with their own customers. 

Finally, eoMarket gives customers the ability to utilize e-commerce tools. They can order products when they need them and at their own convenience. 

Putting Our Clients First 

The bottom line is that at eoStar, we’ve always put our clients first, and we always will. The most important part of our service is working closely with our clients to make sure that they get exactly what they need. Our goal is to be the reason why our clients always have the tools they need for success. 

Need Help in Today’s Market? 

The distribution market has faced challenge after challenge this year. The eoStar team wants to help your business overcome these challenges and face the uncertainty head-on. Start by getting in touch with us. We’d love to walk you through your options. 

Route Accounting Solutions

eoStar Welcomes Chief Operating Officer, John Ross

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On Monday, November 23rd, we welcomed John Ross to the eoStar executive team. John will serve as the Chief Operating Officer.

John is an accomplished executive with a proven track record in building high performing, capable organizations who are empowered to deliver complete, highly scalable solutions concurrently across multiple domains with a high degree of quality, agility, resilience, and reliability. John understands the fundamentals of wholesale distribution, having spent over 14 years with Andrews Distributing. As the EVP of Technology, John was responsible for all aspects of digital innovation, resulting in over 300% revenue growth. John lead the creation of two custom software packages focused on sales enablement and was responsible for developing a Project Management Office and Risk Management Program that reduced the risk profile of the enterprise by over 75%.

As the Chief Operating Officer, John will serve as a key contributor to the leadership team, reporting to Jim Clishem, CEO. He will assist in the company’s growth, structure, and direction in both operational and strategic matters. John will lead and manage eoStar’s Product, Program Management, Software Engineering, Customer Success, Professional Services, and Software Quality Assurance teams. John will also be responsible for overseeing eoStar’s feature and efficiency enhancements to continually improve the client experience and assist in building and maintaining key strategic product and service partnerships to further advance value-based eoStar platform capabilities.

“John is a seasoned and trusted leader who consistently delivers results. He is uniquely qualified to drive strategic prioritization and accountability within eoStar. John has a proven record of building strong, profitable organizations, developing innovative solutions that maximize results, and is recognized as an established industry thought leader. He is an outstanding addition to our team. This is an exciting time for us and for our clients. I believe that John will make tremendous contributions to our company that will really move the needle,” said Jim Clishem, Chief Executive Officer.

Route Accounting Solutions

So, What Exactly is a Data Scientist?

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What is a data scientist?

During our 2020 virtual user conference, one of our sessions went through  eoStar Analytics. During the session our very own data scientist talked about the future of data, analytics, and how to use information to make more informed decisions for your business. But there was one question on a lot of people’s minds, what is a data scientist?

The job is to the fulfill the formula of Problems + Data => Models + Insights. They are able to map expert knowledge and context into real-life solutions. An unofficial definition of a data scientist has become: someone who knows more about math and statistics than a computer scientist and more about computer science than a mathematician or statistician.

“A Data Scientist is a professional who extensively works with Big Data in order to derive valuable business insights from it. Over the course of a day, the Data Scientist (DS) has to assume many roles: a mathematician, an analyst, a computer scientist, and a trend spotter.” – IntelliPaat[1]

Data Science is a rapidly changing field, so anyone that takes on the role of data science needs to be able to keep up with the latest research and techniques. Due to the cloudiness of what exactly a data scientist is and does, there is an increasing overlap between data science and machine learning. Machine learning includes things like computer vision, speech recognition, neural networks, etc. The person that implements the models and insights data scientists come up with is traditionally called a Machine Learning Engineer (MLE), but this can be interchangeable with “Data Scientist” at a lot of organizations.

A typical workflow for a data scientist or machine learning engineer is as follows:

  1. Scoping
    1. Working closely with the product team, the DS will gather the requirements around a particular business problem and determine if a solution is possible given the available data.
  2. Research
    1. This process involves gathering the necessary datasets, cleaning them, and experimentation on the data. This is the phase where the DS really gets to understand the relationships within the data as well as outside of the data. Research also goes into figuring out which approach will be best to solve the problem.
  3. Modeling
    1. Once a few approaches are selected to explore, the DS fits the various models to the data and benchmarks are calculated to determine which system will work best in a real-life scenario. The goal of this phase is to converge on a single approach to deploy.
  4. Deployment
    1. Finally, the model or system is deployed and put into production so that it can be integrated into the existing software ecosystem.

As the beverage industry continues to evolve with new SKU’s, expanded product offerings, and tightening inventory, data and analytics are becoming more essential than before. At eoStar we are fortunate to have a team focused on turning your data into insights and helping you turn those insights into action. To learn more about how our products are using data and analytics to improve your business, talk to one of our sales experts.


[1] https://intellipaat.com/blog/what-is-a-data-scientist/

Route Accounting Solutions

Why is Electronic Picking Necessary?

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Warehouses don’t have to be chaotic. Sure, they may look intimidating at first glance, but you know your warehouses, and you have a system. With electronic picking from eoStar, you can make your warehouses even more efficient. Electronic picking saves time, money, and effort, leaving room for company growth, high employee morale, and customer satisfaction. 

Electronic Picking Means More Order Accuracy 

eoStar’s electronic picking system uses a headset and voice to tell warehouse employees what to pull off the shelves. It removes the need for a piece of paper and clipboard by bringing the instructions right to employees’ ears. 

When employees must constantly look up and down at a piece of paper, it’s easy to look at the wrong line. The headset, however, removes the risk of reading the wrong instruction, thus reducing the risk of human error. 

You’ll get better order accuracy from an electronic picking system, and better order accuracy means more satisfied clients. It also means saving money on returned orders. Overall, a more accurate system can mean a healthier bottom line. 

Save Time and Increase Productivity 

The paper and clipboard method can slow down your warehouse employees as they work and try to avoid mistakes. Again, with a piece of paper, warehouse employees can easily read the wrong line, which is why many employees spend a lot of time double-checking the paper. Electronic picking removes the need for second-guessing, which lets your employees finish what they need to accomplish in a shorter amount of time. 

This saved time can mean saved money and/or company growth, and it can help smaller companies that don’t have a lot of employees to fill their orders. 

Decrease Employee Turnover 

Employee turnover can cost a lot of time and money for a company. Electronic picking can help. The voice picking method can make warehouse jobs simpler, decreasing the learning curve for new employees. This way, your company can keep employees satisfied, retain hires, and maintain a thriving business. 

Electronic Picking with EoStar: eoPick

Want to see what electronic picking can do for your company? eoStar can help with eoPick, our electronic voice picking solution. With eoPick, companies report more efficiency, fewer errors, and other benefits. See how eoPick can help your company’s bottom line. 
Have questions? Ready to get started? Contact an eoStar rep  today to learn more. We’d love to help you transform your warehouses and help your company thrive.

Route Accounting Solutions

Coca-Cola Beverages Africa (Pty) Ltd chooses eoStar and Microsoft to replace SAP

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Holland, MI, September 16, 2020: eoStar announces it has integrated with Microsoft to provide Coca-Cola Beverages Africa (Pty) (CCBA) the opportunity to meet sales and delivery needs across their value chain from order generation, picking and distribution throughout their organization.  This digital transformation project modernizes the way Coca-Cola Beverages Africa (Pty) (CCBA) uses technology across its entire IT landscape.

CCBA is Africa’s largest Coca-Cola bottler and 8th largest in the world. With 35 bottling plants in 13 countries, serving over 600,000 outlets, the need to streamline sales and distribution was essential. eoStar is a Route Accounting Software that will manage all the sales, distribution and advanced warehousing for finished goods, while D365 covers the financials, manufacturing and human resources functionality.  This integration between eoStar and Microsoft allowed CCBA to completely replace SAP.   

“CCBA will be leveraging eoStar to mobilize our sales and distribution workforce, increasing their effectiveness in the trade. eoStar will be deployed across our internal sales force, our own primary distribution capabilities and as the system of choice for our Official Coca-Cola Distributors (OCCDs) and our Logistics Distribution Partners (LDPs)”, according to Joshua Motsuenyane, Chief Information Officer for CCBA.

The challenges of adapting the eoStar software to successfully navigate an international market provided the company the opportunity to expand eoStar’s already robust skillset to accommodate international weights and measures, as well as the multi-currency pricing (MCP) present in Africa.

Paul Rutherford, President of eoStar, commented that, “eoStar is incredibly excited to partner with a world class bottler like CCBA, who are innovative and on a tremendous path of growth.  Leveraging eoStar’s sales, delivery and warehousing solutions ensures they will be equipping their amazing team of employees with the tools to execute at the level necessary to take their business to the next level.”

Route Accounting Solutions

Rutherford & Associates Welcomes Vice President of Sales and Marketing, Erich Colberg

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June 1, 2020– Rutherford & Associates is the creator of eoStar, a comprehensive ERP route accounting software for global modern beverage distribution organizations, announced today that Erich Colberg has joined the executive team as the new Vice President of Sales and Marketing.

Erich is a top-performing enterprise sales leader and an award-winning senior executive with over 20 years of leadership experience in the enterprise software solutions space. His depth of industry knowledge and his proven ability to build high-performance teams will be a key in accelerating the company’s growth, structure, and direction in both operating and strategic matters.  Prior to joining R&A, Erich gained expertise growing and leading high-performance sales teams at Infor, Linkfresh, IndustryBuilt, Intuit, and was the co-founder of JetStar Courier Transportation & Logistics

Responsible for leading and managing the organization’s sales and marketing initiatives, Erich will oversee sales business process and funnel management as a core discipline of the organization. He will be the Sales and Marketing champion to build awareness and rally the company around client focused initiatives to drive sales and position the company as a leader in the beverage RAS and WMS markets.

“Erich brings a high-level of energy and enthusiasm to the organization, with a proven record of building strong, profitable client relationships. His entrepreneurial background and expertise as a top individual contributor and sales leader is an outstanding addition to our executive team. This is an exciting time for us. It’s my expectation that Erich will make significant contributions to our company and to all those that work with him,” said Jim Clishem, Chief Executive Officer.

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Increase Efficiency with eoMarket

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The distribution industry is changing on many levels, and chief among them is a shift in customer expectations. With the rise of online shopping trends, customers have come to expect comprehensive and simple ordering platforms in all areas of their lives. To aid your distribution business in meeting this expectation, Rutherford & Associates is proud to offer eoMarket: our B2B e-commerce solution that makes online ordering easy for your customers. Available on all devices with its responsive design, eoMarket gives your sellers and their customers the freedom to streamline their ordering processes.

eoMarket’s features offer a multitude of benefits to your business. This cloud-based solution is available anywhere you or your customers need it, and it’s designed to be seamless and easy to use on all platforms. eoMarket utilizes a familiar user-friendly design to create a smooth, hassle-free ordering experience for your customers. Your organization can even customize your eoMarket portal to provide a fluid brand experience to your customers. Best of all, eoMarket sites are deployed by the eoStar team, saving you time and trouble.

Perhaps the greatest boon of eoMarket is its efficiency. By placing ordering power into your customers’ hands, your salespeople will be freed up from the hassle of manually taking and entering customer orders. Instead, they will be able to use eoMarket’s insights and reporting tools to guide customers in their purchasing decisions by recommending top selling products, generating more revenue for both your business and your customer.

If your organization is interested in discovering what eoMarket can do for you, contact sales@eostar.com or call 800-270-7558 today.

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Rutherford & Associates Promotes James VanHall to Vice President of Engineering

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Holland, December 12, 2019 – Rutherford & Associates announced today that James VanHall has joined the executive team as the new Vice President of Software Engineering. James VanHall recently served as Rutherford & Associates’ Director of SaaS.  

James will be responsible for all facets of producing software solutions that deliver innovation, reliability, functionality, and the user experience necessary to make Rutherford & Associates the premier provider of DSD solutions. James will be responsible as the production leader for the entire software development process and management of all eoStar software releases to the market. Working together with the CEO and the entire Rutherford senior leadership team, he will help to ensure alignment with the organization’s broader business strategy.  

James has over ten years of experience in leadership, serving as the technical lead and architect for enterprise solutions. Some of his successes include the development of an enterprise TMS System, customized web and mobile solutions, and the architecture for the Great Plains integration point for WMS for Nissan Motor Company. James’s onsite experience, serving as the software engineer for several go-lives and implementations has provided insight and empathy for the customer and end-user. 

“James is an exceptional leader, passionate about performance and innovation, and committed to delivering a premier solution! I am very excited for James and believe that he will have significant opportunity to make a true market impact for Rutherford and for all those that work with him in the role,” said Jim Clishem, Chief Executive Officer.